Working alongside her husband Rupert as a fashion agent, the founder Lorna, spent time on the road travelling through some of Europe's most diverse destinations. Inspired by the dynamic movement of design and fashion they began to lovingly create our brand Lorna Ruby, a space where lifestyle and fashion co-exist. They continue to travel all over Europe and Scandinavia, London, Copenhagen and Paris in order to source their pieces. Their buying process brings together pieces of the finest quality and design with emphasis on sustainability, style and, above all, wearability.Read less