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Until restaurants became commonplace in the late 1800s, printed menus were rare items, reserved for special occasions. As restaurants proliferated, the menu became more than just a list of dishes: it was an essential part of the dining-out experience, a smart marketing tool, and a keepsake. Menu Design is an anthology that exhibits them. best examples of this graphic art. Illustrated in vibrant colors, this compact volume not only brings together an extraordinary collection of works on paper, but also depicts the history of American restaurants and culinary customs. With their tapas and interiors, these menus constitute an epicurean journey to show the evolution of eating out from home over more than a hundred years.
The volume includes a super introduction to the history of menu design by graphic design expert Steven Heller and details of food historian John Mariani accompanying each piece featured in the book. Various photographers of restaurants complete this compendium, which will appeal to anyone who enjoys the placing of dirtying to eat and the graphic and gastronomic history of restaurants.
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Bibliotheca Universalis - Cultural companions in compact format to celebrate TASCHEN's eclectic universe.
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